Last Followed

A tool for tracking recent Instagram follows and activity, letting users see when new accounts are followed.

Social Media · Founded 2025

  • Social Media
  • Security
  • Analytics

Can you vibecode this?

Yes

Customers pay for anonymous Instagram follow tracking with real-time alerts, delivered entirely as software.

The business

Total revenueEstimated from public sources and the business’s own reporting, not independently verified.

$150K+

Verified recently

Monthly revenueEstimated from public sources and the business’s own reporting, not independently verified.

$7K+/mo

→ Steady · 60-day average

Peak month

~$15K

Best single month

Growth

−50%

Early months vs recent

Profit margin

70%

For owners

Own Last Followed? List it for sale.

Founders read this page looking for a business to build like your $7K+/mo one — some would rather buy one that already works. They skip the line, you get a clean exit. $25 one-time, no commission.

Why it works

  • Value proposition

    See who any public Instagram account recently followed, anonymously.

  • Problem

    Manually checking someone's Instagram follows is slow and leaves a trace.

  • Audience

    Partners, parents, recruiters, journalists and curious individuals.

  • Business model

    One-time payment for a report; recurring subscription for tracking alerts, billed through Stripe.

Good to knowNo login requiredCancel anytime

Can you vibecode this?

Yes

The whole product, with AI coding tools and public APIs.

Moat

  • Proprietary data
  • Switching costs

Why people pay Last Followed

Over 204,000 users have built up tracking histories and notification setups that a fresh copy cannot replicate on day one. Accumulated follow-activity timelines stored per tracked account give existing users a historical record a new tool starts without.

  • Product complexity

    Low

    A web app that polls public Instagram data and sends SMS and email alerts.

  • Data

    Moderate

    The product depends on scraping or accessing publicly available Instagram follower data.

  • Integrations & infrastructure

    Low

    Twilio for SMS and Resend for email are standard API integrations with customer credentials.

  • Human operations

    Low

    Fully automated: searches, tracking and notifications run without human involvement.

  • Regulation / hardware

    Low

    The product accesses only public data and never stores Instagram credentials.

Build this business

Use the build specification below with any AI coding tool, or build it directly with Leapd.

Build This with Leapd →

Leapd builds

  • Web app with username search, follow timeline and account tracking dashboard
  • One-time report payments and recurring alert subscriptions with Stripe
  • Twilio and Resend connections
  • A landing page

Leapd runs

  • Meta ads
  • LinkedIn and X posts
  • SEO and AI-search visibility
  • A daily report of what shipped

Opportunity check

  • Passes: Proven market: $7K+/mo already paid for it
  • Passes: Proven model: One-time report unlock plus recurring Pro subscription for alerts, 70% margin
  • Passes: Proven need: Curious people need Instagram follow visibility
  • Passes: Buildable: Leapd builds it end to end
build-spec.txt
Build a web app that lets users anonymously look up and track the recent follow activity of public Instagram accounts, sold as a one-time report unlock and a recurring Pro subscription.

Product:
- Username search that retrieves the recent follow activity of any public Instagram account, no Instagram login required
- Time-ordered follow timeline showing who was followed and when, with profile previews and verification status
- Account tracking that monitors watched accounts for new follow activity
- Real-time SMS and email notifications sent when a tracked account follows someone new
- Full activity history for all tracked accounts, accessible from the user dashboard
- Notification preferences per tracked account, including the ability to pause or stop alerts
- Stripe customer portal link for subscribers to view billing history, update payment details or cancel

Billing:
- One-time payment to unlock a single follow report; Pro subscription for unlimited tracking and real-time alerts, billed recurring through Stripe, cancel anytime

Integrations:
- Twilio for SMS notifications and Resend for email notifications, connected through their APIs with the customer's own credentials

Data:
- Publicly available Instagram follower data, retrieved via Instagram's public-facing data endpoints

Business details

Founded

February 2025

1 year in business

Audience

B2CSells to consumers

Domain ratingStrength of the website's backlink profile, from 0 to 100.

8 / 100

050100

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Questions

How much revenue does Last Followed make?

Last Followed has made $150K+ in revenue to date and brings in $7K+/mo, with its best month around $15K.

How does Last Followed make money?

Last Followed charges a one-time payment to unlock a follow report and a recurring Pro subscription for real-time SMS and email tracking alerts.

Is Last Followed profitable?

Yes. Last Followed reports a 70% profit margin.

Is Last Followed growing?

Revenue is holding steady over the last 3 months. Since its early months, monthly revenue has fallen 50%.

Can you vibecode a business like Last Followed?

Yes, with Leapd. It builds the product, then helps you find customers with outreach, ads and SEO. See the build spec →

Ready to build it?

The market is proven. The opportunity is real. Build your version with Leapd.

Build This with Leapd →

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