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Obby

Obby is an AI-powered platform that turns simple prompts into playable Roblox games—complete with scripts, UI, and 3D worlds—ready to export and publish.

AI · Founded 2026 · United States

AI
Games
Dev Tools
Community
No-Code

Visit obby.fun ↗Founder interest ↓

Can you vibecode this?

Yes

Customers pay for AI-generated Roblox game scripts, UI and worlds they export and publish themselves.

Build This with Leapd →

The business

Total revenue

$2K+

Verified recently

Monthly revenue

$900+/mo

↑ Growing · 60-day average

Peak month

~$1K

Best single month

Profit margin

90%

For owners

Own Obby? List it for sale.

Founders read this page looking for a business to build like your $900+/mo one — some would rather buy one that already works. They skip the line, you get a clean exit. $25 one-time, no commission.

Why it works

Value proposition
Turns a plain-English prompt into a playable, exportable Roblox game.
Problem
Building Roblox games requires Luau coding knowledge most beginners lack.
Audience
Aspiring Roblox creators, indie developers and beginners.
Business model
Discounted first month at $13.99, then $29.99 per month recurring subscription.

Good to knowFree tier available

Can you vibecode this?

Yes

The whole product, with AI coding tools and public APIs.

Moat

Community
Proprietary data

Why people pay Obby

Obby already has 292,755 games created and a visible community of named creators with play counts. A fresh copy starts with an empty gallery and no social proof, which matters to beginners deciding where to build.

Product complexity
Low
A web app that takes prompts and returns Luau scripts, UI and 3D world files.
Data
Low
No external data sources are needed; AI generates all game content from user prompts.
Integrations & infrastructure
Low
Export targets Roblox Studio, which accepts standard file output with no live API required.
Human operations
Low
Generation and preview run in-browser; no human review or fulfilment is involved.
Regulation / hardware
Low
No licensing or regulated content applies to AI-generated game scripts and assets.

Build this business

Use the build specification below with any AI coding tool, or build it directly with Leapd.

Build This with Leapd →

Leapd builds

Web app with prompt input, in-browser game preview and Luau script editor
Monthly subscription with a discounted first month, charged with Stripe
Roblox Studio export connection
A landing page

Leapd runs

Meta ads
LinkedIn and X posts
SEO and AI-search visibility
A daily report of what shipped

Opportunity check

Partly: Proven market: First paying customers
Passes: Proven model: $13.99 first month, then $29.99/month subscription, 90% margin
Passes: Proven demand: 8K+ visitors a month
Passes: Buildable: Leapd builds it end to end

build-spec.txt

Build a web app that generates playable Roblox games from plain-English prompts and sells access as a monthly subscription.

Product:
- User accounts with a personal dashboard showing all generated games
- Prompt input that generates Luau scripts, game UI and a 3D world for the chosen game type
- Supported game types: obby, tycoon, pet simulator, vehicle, horror, tower defense and racing
- In-browser preview of the generated game before export
- One-click export package ready to open in Roblox Studio
- Community feed showing published games with play counts and creator handles
- Free starting tier with access to the builder

Billing:
- Monthly subscription charged with Stripe: $13.99 for the first month, then $29.99 per month

Integrations:
- Roblox Studio export, delivering a compatible project file through standard file output using the customer's own Roblox account