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Simple Analytics

We build and sell software for businesses.

Analytics · Founded 2018 · Netherlands

Analytics
SaaS

Visit simpleanalytics.com ↗Founder interest ↓

Can you vibecode this?

Kinda

The core analytics script, cookieless measurement logic, and stats API are all buildable code. What adds real effort is the SOC 2 audit in progress — that compliance process alone pushes this past a few weeks of pure vibe-coding.

Build This with Leapd →

The business

Total revenue

$1.8M+

Verified recently

Monthly revenue

$45K+/mo

↑ Growing · 60-day average

Peak month

~$50K

Best single month

Growth

+5%

Early months vs recent

For owners

Own Simple Analytics? List it for sale.

Founders read this page looking for a business to build like your $45K+/mo one — some would rather buy one that already works. They skip the line, you get a clean exit. $25 one-time, no commission.

Why it works

Value proposition
Captures every website visit without cookies, consent banners or visitor profiles.
Problem
Consent banners and ad-blockers cause GA4 to miss a large share of traffic.
Audience
Privacy-minded teams, agencies, enterprise teams and white-label partners.
Business model
Free to start, then recurring subscriptions billed through Stripe.

Good to knowFree planSOC 2 in progressGDPR compliantEU hostedLooker StudioPower BI

Can you vibecode this?

Kinda

Moat

Regulatory & compliance barriers
Brand & trust
Ecosystem embedding

Why people pay Simple Analytics

Simple Analytics has 8 years of GDPR-compliant operation, EU hosting, and SOC 2 in progress, plus 31,300 users and named clients like the Bank of England and UK Government. A fresh copy has none of that compliance track record or institutional trust.

Product complexity
Moderate
A cookieless analytics dashboard with stats API, raw export API and GA4 comparison views.
Data
Low
All data is first-party traffic collected from customers' own websites, no outside data needed.
Integrations & infrastructure
Moderate
Connects to Looker Studio, Power BI, GTM, WordPress and data warehouses via API.
Human operations
Low
Software is self-serve; no human delivery is required to run the product.
Regulation / hardware
High
The product's value rests on GDPR compliance and EU-hosted data residency the business must certify.

Build this business

Use the build specification below with any AI coding tool, or build it directly with Leapd.

Build This with Leapd →

Leapd builds

Cookieless analytics web app with dashboard, stats API and raw export API
Subscription billing with Stripe, free plan available
Looker Studio, Power BI, GTM and WordPress connections
A landing page

Leapd runs

Cold email outreach to potential customers
Meta ads
LinkedIn and X posts
SEO and AI-search visibility
A daily report of what shipped

Opportunity check

Passes: Proven market: $45K+/mo already paid for it
Passes: Proven model: Free to start, then paid subscriptions
Passes: Proven need: Privacy-minded teams need full traffic visibility
Partly: Buildable: Leapd builds the product; the rest is months of work, or an approval you hold

build-spec.txt

Build a cookieless web analytics SaaS sold as a subscription with a free plan.

Product:
- Customer dashboard showing pageviews, events, referrers and campaign parameters without cookies or visitor IDs
- Stats API returning aggregated traffic data, with API key management for customers
- Raw export API delivering unprocessed pageview and event records in JSON and CSV
- Side-by-side traffic comparison view showing observed visits against GA4-reported visits
- White-label option allowing agency and partner customers to serve the product under their own brand
- Free plan available; paid plans unlock higher data volumes and additional features
- Documentation covering setup, API reference and integration guides

Billing:
- Recurring subscriptions billed through Stripe, with a free tier and paid tiers based on usage.

Integrations:
- Looker Studio, Power BI, GTM and WordPress connected via their APIs using the customer's own credentials.